{"id":1714,"date":"2007-07-24T12:46:06","date_gmt":"2007-07-24T10:46:06","guid":{"rendered":"http:\/\/textundblog.de\/?p=1714"},"modified":"2007-07-24T13:13:37","modified_gmt":"2007-07-24T11:13:37","slug":"gute-werbung-doch-wofur","status":"publish","type":"post","link":"https:\/\/textundblog.de\/?p=1714","title":{"rendered":"Gute Werbung, doch wof\u00fcr?"},"content":{"rendered":"<p><object type=\"application\/x-shockwave-flash\" style=\"width:425px; height:350px\" data=\"http:\/\/www.youtube.com\/v\/2mTLO2F_ERY\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/2mTLO2F_ERY\" \/><\/object> <br \/> <cite>Direktlink <a href=\"http:\/\/www.youtube.com\/watch?v=2mTLO2F_ERY\">YouTube<\/a><\/cite><\/p>\n<p>Kommt ihr drauf, wof\u00fcr hier geworben wird? Erst den genialen Spot anschauen, dann die Infos <a href=\"http:\/\/www.horizont.net\/news\/agenturen\/pages\/show.prl?id=70713\">hier<\/a> oder <a href=\"http:\/\/www.werbeblogger.de\/2007\/06\/28\/der-nordpol-zaubertrank\/\">da<\/a> zum in Hamburg konzipierten Cannes Lions-Gewinner 2007 in der Kategorie Gold lesen. Der Spot findet auch international immer gr\u00f6\u00dferen Gefallen: es gibt ihn auf Youtube bereits <a href=\"http:\/\/www.youtube.com\/watch?v=oCLdQrfBU9I\">spanisch untertitelt<\/a>.<\/p>\n<p>[via <a href=\"http:\/\/www.schreiblogade.de\/index.php\/2007\/07\/die-etwas-andere-tv-werbung\">schreiblogade<\/a>]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Direktlink YouTube Kommt ihr drauf, wof\u00fcr hier geworben wird? Erst den genialen Spot anschauen, dann die Infos hier oder da zum in Hamburg konzipierten Cannes Lions-Gewinner 2007 in der Kategorie Gold lesen. Der Spot findet auch international immer gr\u00f6\u00dferen Gefallen: es gibt ihn auf Youtube bereits spanisch untertitelt. [via schreiblogade]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ngg_post_thumbnail":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,18],"tags":[],"class_list":["post-1714","post","type-post","status-publish","format-standard","hentry","category-hamburg","category-video"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4uzZ-rE","jetpack-related-posts":[{"id":10431,"url":"https:\/\/textundblog.de\/?p=10431","url_meta":{"origin":1714,"position":0},"title":"Instawalk &#8222;Eine Stadt wird bunt &#8211; Hamburg Graffiti History 1980 \u2013 1999&#8220;","author":"Markus","date":"4\/12\/2022","format":false,"excerpt":"Gestern war ich zu einem ganz besonderen Instawalk eingeladen, von dem ich hier gerne ausf\u00fchrlich berichten m\u00f6chte. Das Museum f\u00fcr Hamburgische Geschichte hat zum Besuch der Ausstellung \"Eine Stadt wird bunt - Hamburg Graffiti History 1980 \u2013 1999\" eingeladen, samt Kuratorenf\u00fchrung und Vororterkundung in Hamburg von wichtigen Graffiti-Spots unter Einsatz\u2026","rel":"","context":"In &quot;Foto&quot;","block_context":{"text":"Foto","link":"https:\/\/textundblog.de\/?cat=10"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/7CEF0DFB-6EBB-402B-8812-854D3C2C63A4-scaled.jpeg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/7CEF0DFB-6EBB-402B-8812-854D3C2C63A4-scaled.jpeg?fit=1200%2C900&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/textundblog.de\/wp-content\/7CEF0DFB-6EBB-402B-8812-854D3C2C63A4-scaled.jpeg?fit=1200%2C900&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/textundblog.de\/wp-content\/7CEF0DFB-6EBB-402B-8812-854D3C2C63A4-scaled.jpeg?fit=1200%2C900&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/textundblog.de\/wp-content\/7CEF0DFB-6EBB-402B-8812-854D3C2C63A4-scaled.jpeg?fit=1200%2C900&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":4826,"url":"https:\/\/textundblog.de\/?p=4826","url_meta":{"origin":1714,"position":1},"title":"Die 20 beliebtesten Werbespots auf YouTube","author":"Markus","date":"1\/8\/2012","format":false,"excerpt":"Die 20 nach Aufrufzahlen bei YouTube am h\u00e4ufigsten gesehenen Werbespots hat AdWeek in diesem Trailer zusammengefasst: http:\/\/youtu.be\/0KJ_lGdiOgQ One spot is almost 30 years old; another was posted three weeks ago\u2026 Hintereinander, in voller L\u00e4nge, gibt es die 20 Spots bei AdWeek zu sehen, au\u00dfer Platz 20 (Dove), dessen YouTube-Clip nicht\u2026","rel":"","context":"In &quot;Video&quot;","block_context":{"text":"Video","link":"https:\/\/textundblog.de\/?cat=18"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/0KJ_lGdiOgQ\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6407,"url":"https:\/\/textundblog.de\/?p=6407","url_meta":{"origin":1714,"position":2},"title":"Meisterwerke in neuem Licht und crossmediales Augenzwinkern","author":"Markus","date":"16\/11\/2014","format":false,"excerpt":"Zur Kulturbetrachtung in Hamburg komme ich in letzter Zeit fast nur noch, wenn Frau Indica die Hansestadt bereist. Dann nehmen wir uns ein, zwei Ausstellungen vor, die wir gemeinsam besuchen. Mit kritischem, spa\u00dfbetontem Blick. Bildungsb\u00fcrgerliche Betrachtungsweisen sind uns fremd. Und gerade weil wir so viel Spa\u00df dabei haben, zollen wir\u2026","rel":"","context":"In &quot;Foto&quot;","block_context":{"text":"Foto","link":"https:\/\/textundblog.de\/?cat=10"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/collagestilleben.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/collagestilleben.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/textundblog.de\/wp-content\/collagestilleben.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/textundblog.de\/wp-content\/collagestilleben.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":2951,"url":"https:\/\/textundblog.de\/?p=2951","url_meta":{"origin":1714,"position":3},"title":"Heineken und der Walk-in-frigde","author":"Markus","date":"5\/5\/2009","format":false,"excerpt":"Der hier schon einmal unter dem Titel \u00abHeineken wei\u00df was M\u00e4nner & Frauen w\u00fcnschen\u00bb vorgestellte Heineken-Spot hat jetzt einen lustigen Nachfolger: Direktlink YouTube A walk-in-frigde. ;-) Klasse! Auch wenn der Spot in Umsetzung und Originalit\u00e4t nicht mehr an den ersten Teil rankommt, ist er doch eine nette Erg\u00e4nzung. [via Sabine\u2026","rel":"","context":"In &quot;Video&quot;","block_context":{"text":"Video","link":"https:\/\/textundblog.de\/?cat=18"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1821,"url":"https:\/\/textundblog.de\/?p=1821","url_meta":{"origin":1714,"position":4},"title":"Fight for Kisses: Wie Werbung wunderbar wirkt","author":"Markus","date":"17\/9\/2007","format":false,"excerpt":"Die Marketing-Agentur JWT hat sich folgenden Spruch auf die Fahnen geschrieben: We create ideas for our clients that people want to spent time with. Und nicht nur die Spots der Werbeprofis sind originell, auch die gew\u00f6hnungsbed\u00fcrftige Navigation auf der Website f\u00e4llt aus dem Rahmen und l\u00e4sst den Besucher beim Reinklicken\u2026","rel":"","context":"In &quot;Video&quot;","block_context":{"text":"Video","link":"https:\/\/textundblog.de\/?cat=18"},"img":{"alt_text":"JWT - Firmenmotto auf der Website","src":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/jwt.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":2064,"url":"https:\/\/textundblog.de\/?p=2064","url_meta":{"origin":1714,"position":5},"title":"Geldautomat macht den Weg frei zum Betrug","author":"Markus","date":"29\/2\/2008","format":false,"excerpt":"Wir machen den Weg frei\u2026 - \u2026auch f\u00fcr EC-Kartenbetr\u00fcger? Der neben der Volksbank Wandsbek im Wandsbek Quarree aufgestellte Geldautomat ist zur Zeit (Stand gestern Abend) nicht betriebsbereit. So kann er zumindest nicht weitere Personen ihrer EC-Karten berauben und sie dann anschlie\u00dfend in die H\u00e4nde von m\u00f6glichen Betr\u00fcgern ausspucken, so wie\u2026","rel":"","context":"In &quot;Hamburg&quot;","block_context":{"text":"Hamburg","link":"https:\/\/textundblog.de\/?cat=15"},"img":{"alt_text":"Geldautomat Volksbank Hammerbrock - Zur Zeit nicht betriebsbereit","src":"https:\/\/i0.wp.com\/textundblog.de\/wp-content\/gavbwandsbeknichtbetriebsbe.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/textundblog.de\/index.php?rest_route=\/wp\/v2\/posts\/1714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/textundblog.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/textundblog.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/textundblog.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/textundblog.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1714"}],"version-history":[{"count":0,"href":"https:\/\/textundblog.de\/index.php?rest_route=\/wp\/v2\/posts\/1714\/revisions"}],"wp:attachment":[{"href":"https:\/\/textundblog.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/textundblog.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/textundblog.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}